Rob Benson is Co-Founder of Spinnaker Management Group (“SMG”), a holding company with four lines of business that has evolved and grown to approximately 300 employees across three continents. For over 18 years, Rob has worked with clients on Supply Chain Management challenges in the Semiconductor and High-tech industries. As the Managing Principal for Spinnaker's Supply Chain practice areas, Rob guides the strategic direction for the company's Supply Chain Consulting, JDA and SAP Practices, and Value-Added Warehousing & Distribution offerings. He is also in charge of back office operations of the firm. His recent client work focuses on combining the Sales and Operations Planning (S&OP) process with APS tools to further enhance the ability to predict and manage complex, global supply chains.